Apple hit $240 million purchases on the App store on New Years Day

Apple announced that the App Store welcomed 2017 with its busiest single day ever on New Year’s Day, capping a record-breaking holiday season and a year of unprecedented developer earnings and breakout app hits. New Year’s Day was the highest single day ever for the App Store with nearly $240 million in purchases.

In 2016 alone, developers earned over $20 billion, up over 40 percent from 2015. Since the App Store launched in 2008, developers have earned over $60 billion,

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Customers broke all-time records this holiday season with purchases from theApp Store topping $3 billion in December. In the same month, Nintendo’s Super Mario Run made history with more than 40 million downloads in just four days after its release, and was the most downloaded app globally on Christmas and New Year’s Day.

Super Mario Run is also among last year’s top 10 most downloaded apps worldwide, with Pokémon Go taking the top spot. Pokémon Go, a beloved game from Niantic, quickly became a cultural phenomenon in mid-2016. Prisma, Reigns, Procreate, Lumino City, Sweat With Kayla and djay Pro, from some of Apple’s independent developers, were among the most successful apps for iPhone, iPad, Apple TV, Apple Watch and Mac, respectively. The App Store offers 2.2 million apps in total, up over 20 percent from last year.

With the App Store available in 155 countries, Apple’s customers have access to millions of apps to make their lives easier, enrich their passions and connect with people from all around the world.

With the introduction of iMessage apps and SiriKit in iOS 10, developers created exciting new types of app experiences. iPhone and iPad customers now have access to over 21,000 iMessage apps to send stickers and easily collaborate with friends, and for the first time ever, users can ask Siri to book rides, make payments, return a call and more.

Since subscriptions became available across all 25 app categories this fall, including Games and Kids, customers can subscribe to their favorite services from over 20,000 apps, with Netflix, HBO Now, Line, Tinder and MLB.com At Bat among last year’s most popular.

iPhone and iPad customers grew the App Store’s subscription billings significantly in 2016 to $2.7 billion, up 74 percent from 2015.

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