All existing customers with active DIRECTV NOW accounts prior to March 6, 2017 are eligible for a loyalty reward.
If your account was active as of March 6, 2017 you are eligible. DIRECTV NOW accounts in a pending cancellation status as of March 6, 2017 are not eligible.
You will see your HBO subscription in your Payment History as a $0 charge and on top of that you will get $5 credit applied.
For customers with Go Big and Gotta Have It the charge will automatically be credited each month during the 12-month offer. Customers with Live a Little and Just Right the $5 per month credit is applied to the account with the next six month of service! The $5 charge for HBO will resume automatically after the promotions expire.