T-Mobile provided a preliminary view of key customer results for the fourth quarter of 2016, once again demonstrating that customers are choosing T-Mobile over the competition.
“Four years ago we launched the Un-carrier and promised to change the wireless industry for good. Consumers are responding,” said John Legere, President and CEO of T-Mobile.
“In 2016, for the third year in a row – we added more than 8 million total customers with more than 2 million customers in Q4. Combine that with the best ever fourth quarter branded postpaid phone and branded prepaid churn and it’s clear that this revolution is in full swing.”
Preliminary Fourth Quarter and Full-Year 2016 Customer Results
In the fourth quarter of 2016, T-Mobile added 2.1 million net customers, bringing its total customer count to 71.5 million at year-end 2016. This marks the fifteenth consecutive quarter that T-Mobile has generated more than 1 million net customer additions.
Full-year 2016 also marked the third consecutive year that T-Mobile added more than 8 million net customers, which is expected to once again lead the wireless industry.
T-Mobile also saw ongoing strength in branded postpaid customers, reporting branded postpaid net customer additions of 1.2 million in the fourth quarter of 2016.
Branded postpaid phone net customer additions were 933,000 in the fourth quarter of 2016, bringing the total branded postpaid phone net customer additions to approximately 13 million since the end of the first quarter of 2013, when T-Mobile launched the first Un-carrier initiative.
This will be the twelfth consecutive quarter in which T-Mobile is likely to lead the industry in branded postpaid phone net customer additions.
For full-year 2016, the Company added 4.1 million branded postpaid net customers, exceeding the revised guidance for branded postpaid net customer additions of 3.7 to 3.9 million provided in connection with the third quarter of 2016 earnings.
Branded prepaid net customer additions in the fourth quarter of 2016 were 541,000. For full-year 2016, the Company added 2.5 million branded prepaid net customers, primarily driven by the success of our MetroPCS brand promotional activities and continued growth in new markets.
Migrations to branded postpaid plans reduced branded prepaid net customer additions by approximately 210,000 in the fourth quarter of 2016 and 870,000 for full-year 2016.
Wholesale net customer additions were 363,000 in the fourth quarter of 2016 and 1.6 million for full-year 2016.