Verizon announces +play, a new platform exclusive to Verizon customers

Verizon announced that its customers will have exclusive access to +play, a groundbreaking platform that allows users to discover, purchase and manage some of their favorite subscriptions across entertainment, audio, gaming, fitness, music, lifestyle and more – all in one place.

Through new partnerships with Netflix, Peloton, Live Nation’s Veeps and featuring leading services like Disney+, discovery+, A+E Networks, AMC+ and many others, the hub will give Verizon customers a simple and efficient way to access and take advantage of exclusive deals for content services.

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By 2024, the average streamer will subscribe to more than five services[1]. With more and more platforms launching across content, gaming, music, news and lifestyle, it’s increasingly difficult for consumers to know what they have, what’s available, what they’re paying and if they’re getting the best value. +play is Verizon’s answer for an easier way to manage subscriptions across any and all devices, and for a more effective way to discover new content. +play will also allow Verizon customers to learn more about exclusive deals and offerings for content services.

“+play is a natural extension of our core strengths. Through premium content and entertainment relationships, we have a track record as one of the largest and most successful direct to consumer platforms in the country,” said Manon Brouillette, executive vice president and CEO of Verizon Consumer Group.

“We already support the management of millions of Verizon-offered content subscriptions and +play will further enhance our Mix & Match plan proposition by scaling choice through aggregation – choice of connectivity, choice of device, and now choice of content and digital services with added perks and offers in a one stop shop.”